A Fitting Session with François Sagat

François Sagat — porn legend, queer icon, living archive of muscle and desire — in the Ultra® Baby Thong. He’s shaped our fantasies, rewritten the rules of masculinity, and taught us that visibility can be as physical as it is political.

For decades, Sagat has expanded queer visibility and reshaped how we see our own bodies, desires, and possibilities. His presence carries history, attitude, and an unapologetic command of space — the same qualities we design for at Ultra.

On him, the thong isn’t just swimwear — it’s a performance. And Sagat performs like nobody else. Baby Thong.

Blue returns. Force arrives. Sagat delivers.

from $59.00
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SS22 Runway Revolution: Celebrating Inclusivity, Rejecting Thong Stigma

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ULTRA (Care-Free Dancing): Our Premiere Pilot Party Night